Gut feel built your franchise. Data is what scales it.
If your performance visibility still relies on monthly reports, end-of-quarter reviews, and what your area managers tell you over the phone — you’re making decisions with one eye closed. This webinar covers how AI-powered reporting is transforming the way franchise brands track performance, identify underperforming locations, and act before small problems become expensive ones.
Matthew Marven has spent 2026 making the case across the national franchise press that franchisee performance data is untapped gold. This session is where theory becomes practice.
What we’ll cover:
- Why real-time dashboards are now a baseline requirement for any franchise brand serious about scaling
- How to identify the hidden goldmine inside your existing franchisee reporting data
- What AI-led performance prediction actually looks like in a multi-site environment
- How data visibility transforms franchise decision-making at head office level
- The specific metrics franchisors should be tracking in 2026 — and most aren’t
By the time this webinar runs, SOOM®’s 2026 AI Blueprint whitepaper will be publicly available. Attendees get full access as part of registration.
No spreadsheets were harmed in the making of this session. Though several were retired.