2027 budget planning is already underway for most franchise brands. The question isn’t whether AI belongs in that budget — it’s how to build a roadmap that actually gets implemented, rather than approved in October and forgotten by February.
This webinar gives franchise directors, heads of marketing, and operations leads a practical framework for identifying where automation delivers the highest ROI in their network — based on real implementation work, not vendor promises.
SOOM® has spent 2026 building and documenting automation frameworks across multi-site franchise brands. The cost of delaying that process by 12 months is documented. The case studies are live. This session puts all of it into a structure you can take back to your board.
What we’ll cover:
- The five automation layers every franchise brand needs — and the order to build them in
- Where franchise brands should and shouldn’t invest in technology in 2027
- How to present the business case internally and get it approved
- Common roadmap mistakes that result in expensive, half-implemented systems
- How KORE by SOOM® supports automation-first franchise operations from day one
Includes a downloadable roadmap template and a live Q&A.
The brands that start this planning in Q4 will be six months ahead of everyone who waits until January. This session is for the ones who don’t intend to wait.